As a restaurant owner, you’re constantly faced with the challenge of managing costs while also delivering an exceptional dining experience for your guests. You can’t raise your prices just because your costs have gone up. You need to exceed guest expectations, innovate, and find ways to stand out from the crowd to justify the increases. In this video, I’ll show you how to raise prices that won’t create a backlash and I’ll show you how to make sure your guests keep coming back for more.